Heritage Link Brands was founded after Selena Cuffe attended South Africa’s first annual Soweto Wine Festival in 2005. While there she found that, out of South Africa’s $3-billion wine industry, less than two percent was owned by blacks despite them representing 80% of the country’s population. Recognizing an untapped opportunity to introduce a new era of producers to the American market, the idea for Heritage Link Brands was born.
Today the company serves a customer base of over 4,000 outlets, including household names from Disney to Whole Foods, and their award-winning portfolio is represented in over 40 U.S. states, South Africa, Nigeria, and literally, worldwide, on three different airlines.
Featured Wine – Seven Sisters
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